Publishers are Bullish on APAC Market but Concerned about Misinformation, According to Report Commissioned by the Society of Publishers in Asia
- Written by Daily Sun
- Research performed by Economist Impact, commissioned by the Society of Publishers in Asia and supported by the Google News Initiative, highlights long-term unsustainability in the Asia-Pacific's news media industry despite evergreen demand – stressing the need for technological and business model innovation
- The report reflects insights from consumers as well as 500 industry, government and NGO executives across the Asia-Pacific, including 150 media and publishing executives
HONG KONG SAR - Media OutReach - 19 July 2022 - The News Sustainability: Investing in the Future of Asia-Pacific's Info-Ecosystem report launched today highlights the critical need for the Asia-Pacific's news media industry to innovate via technological investments and new business models.